{"id":5530,"date":"2021-05-18T14:47:08","date_gmt":"2021-05-18T07:47:08","guid":{"rendered":"https:\/\/douongvietnam.net\/?p=5530"},"modified":"2021-05-18T14:48:15","modified_gmt":"2021-05-18T07:48:15","slug":"lanh-dao-cap-cao-vinamilk-tu-nhiem-giua-luc-cong-ty-kho-khan","status":"publish","type":"post","link":"https:\/\/douongvietnam.net\/?p=5530","title":{"rendered":"L\u00e3nh \u0111\u1ea1o c\u1ea5p cao Vinamilk t\u1eeb nhi\u1ec7m gi\u1eefa l\u00fac c\u00f4ng ty kh\u00f3 kh\u0103n"},"content":{"rendered":"<p><strong><em>Gi\u00e1m \u0111\u1ed1c \u0110i\u1ec1u h\u00e0nh Marketing c\u1ee7a Vinamilk t\u1eeb nhi\u1ec7m khi doanh nghi\u1ec7p s\u1eefa \u0111\u1ee9ng \u0111\u1ea7u th\u1ecb ph\u1ea7n trong n\u01b0\u1edbc \u0111ang t\u0103ng tr\u01b0\u1edfng \u00e2m.<\/em><\/strong><\/p>\n<p>H\u0110QT C\u00f4ng ty C\u1ed5 ph\u1ea7n S\u1eefa Vi\u1ec7t Nam (Vinamilk) th\u00f4ng b\u00e1o \u0111\u00e3 th\u00f4ng qua \u0111\u01a1n xin t\u1eeb nhi\u1ec7m ch\u1ee9c v\u1ee5 Gi\u00e1m \u0111\u1ed1c \u0110i\u1ec1u h\u00e0nh Marketing c\u1ee7a \u00f4ng Phan Minh Ti\u00ean. \u00d4ng Ti\u00ean t\u1eeb ch\u1ee9c theo nguy\u1ec7n v\u1ecdng c\u00e1 nh\u00e2n, s\u1ebd ch\u00ednh th\u1ee9c r\u1eddi Vinamilk t\u1eeb ng\u00e0y 1\/6.<\/p>\n<p>Hi\u1ec7n \u00f4ng Ti\u00ean v\u1eabn gi\u1eef ch\u1ee9c Th\u00e0nh vi\u00ean H\u0110QT M\u1ed9c Ch\u00e2u Milk, m\u1ed9t doanh nghi\u1ec7p th\u00e0nh vi\u00ean c\u1ee7a Vinamilk.<\/p>\n<p>\u00d4ng Ti\u00ean tr\u1edf th\u00e0nh ng\u01b0\u1eddi \u0111\u1ee9ng \u0111\u1ea7u b\u1ed9 ph\u1eadn marketing c\u1ee7a Vinamilk t\u1eeb n\u0103m 2014. N\u0103m ngo\u00e1i, \u00f4ng \u0111\u01b0\u1ee3c Campaign Asia \u0111\u1ec1 c\u1eed v\u00e0o danh s\u00e1ch 50 nh\u00e2n v\u1eadt c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng nh\u1ea5t trong l\u0129nh v\u1ef1c marketing t\u1ea1i khu v\u1ef1c ch\u00e2u \u00c1 &#8211; Th\u00e1i B\u00ecnh D\u01b0\u01a1ng.<\/p>\n<p>Tr\u01b0\u1edbc khi gia nh\u1eadp Vinamilk v\u00e0o n\u0103m 2014, \u00f4ng Ti\u00ean t\u1eebng c\u00f3 th\u1eddi gian ng\u1eafn ch\u01b0a \u0111\u1ea7y m\u1ed9t n\u0103m l\u00e0m Gi\u00e1m \u0111\u1ed1c Marketing c\u1ee7a Samsung Vi\u1ec7t Nam. Tr\u01b0\u1edbc \u0111\u00f3, t\u00ean tu\u1ed5i v\u00e0 s\u1ef1 nghi\u1ec7p c\u1ee7a \u00f4ng g\u1eafn li\u1ec1n v\u1edbi 17 n\u0103m t\u1ea1i Unilever.<\/p>\n<p>T\u1ea1i t\u1eadp \u0111o\u00e0n h\u00e0ng ti\u00eau d\u00f9ng nhanh \u0111a qu\u1ed1c gia n\u00e0y, \u00f4ng t\u1eebng qu\u1ea3n l\u00fd v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c nh\u00e3n h\u00e0ng b\u1ed9t gi\u1eb7t OMO, tr\u00e0 Lipton, h\u1ea1t n\u00eam Knorr v\u00e0 kem Walls. \u0110\u1ec9nh cao c\u1ee7a \u00f4ng Ti\u00ean t\u1ea1i Unilever Vi\u1ec7t Nam l\u00e0 v\u1ecb tr\u00ed Ph\u00f3 ch\u1ee7 t\u1ecbch ph\u1ee5 tr\u00e1ch ng\u00e0nh h\u00e0ng th\u1ef1c ph\u1ea9m.<\/p>\n<figure id=\"attachment_5531\" aria-describedby=\"caption-attachment-5531\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5531 size-full\" src=\"https:\/\/douongvietnam.net\/images\/2021\/05\/Lanh-dao-cap-cao-vinamaik-roi-di-luc-cty-kho-khan.jpg\" alt=\"\" width=\"640\" height=\"427\" \/><figcaption id=\"caption-attachment-5531\" class=\"wp-caption-text\">Gi\u00e1m \u0111\u1ed1c \u0110i\u1ec1u h\u00e0nh Marketing Phan Minh Ti\u00ean s\u1ebd r\u1eddi Vinamilk t\u1eeb 1\/6<\/figcaption><\/figure>\n<p>M\u1ed9t th\u00e0nh vi\u00ean ch\u1ee7 ch\u1ed1t g\u1eafn b\u00f3 l\u00e2u n\u0103m trong ban \u0111i\u1ec1u h\u00e0nh Vinamilk r\u1eddi \u0111i khi doanh nghi\u1ec7p s\u1eefa \u0111\u1ee9ng \u0111\u1ea7u v\u1ec1 th\u1ecb ph\u1ea7n t\u1ea1i Vi\u1ec7t Nam \u0111ang g\u1eb7p nhi\u1ec1u kh\u00f3 kh\u0103n.<\/p>\n<p>Trong phi\u00ean h\u1ecdp \u0111\u1ea1i h\u1ed9i c\u1ed5 \u0111\u00f4ng th\u01b0\u1eddng ni\u00ean t\u1ed5 ch\u1ee9c cu\u1ed1i th\u00e1ng 4 v\u1eeba qua, T\u1ed5ng gi\u00e1m \u0111\u1ed1c Vinamilk Mai Ki\u1ec1u Li\u00ean l\u00fd gi\u1ea3i doanh nghi\u1ec7p \u0111ang \u0111\u1ed1i di\u1ec7n c\u00f9ng l\u00fac hai kh\u00f3 kh\u0103n khi s\u1ee9c mua c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng gi\u1ea3m trong b\u1ed1i c\u1ea3nh d\u1ecbch b\u1ec7nh, gi\u00e1 nguy\u00ean v\u1eadt li\u1ec7u \u0111\u1ea7u v\u00e0o t\u0103ng cao.<\/p>\n<p>Qu\u00fd I n\u0103m nay, doanh thu c\u1ee7a Vinamilk gi\u1ea3m 7% so v\u1edbi c\u00f9ng k\u1ef3 2020 c\u00f2n 13.190 t\u1ef7 \u0111\u1ed3ng. L\u1ee3i nhu\u1eadn sau thu\u1ebf c\u1ee7a \u0111\u1ea1i gia l\u1edbn nh\u1ea5t ng\u00e0nh s\u1eefa gi\u1ea3m 9% c\u00f2n 2.597 t\u1ef7 \u0111\u1ed3ng.<\/p>\n<p>Tr\u00ean s\u00e0n ch\u1ee9ng kho\u00e1n, c\u1ed5 phi\u1ebfu VNM c\u1ee7a Vinamilk gi\u1ea3m 3% sau phi\u00ean 17\/5 xu\u1ed1ng m\u1ee9c gi\u00e1 87.200 \u0111\u1ed3ng\/c\u1ed5 phi\u1ebfu. Trong khi nhi\u1ec1u c\u1ed5 phi\u1ebfu bluechip li\u00ean t\u1ee5c ph\u00e1 \u0111\u1ec9nh, l\u1eadp k\u1ef7 l\u1ee5c gi\u00e1 m\u1edbi, VNM \u0111\u00e3 ch\u1ea1m m\u1ee9c \u0111\u00e1y trong m\u1ed9t n\u0103m qua. Nh\u00e0 \u0111\u1ea7u t\u01b0 n\u01b0\u1edbc ngo\u00e0i c\u0169ng t\u1ecf ra m\u1ea5t ki\u00ean nh\u1eabn v\u00e0o VNM khi \u0111\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng c\u1ed5 phi\u1ebfu li\u00ean t\u1ee5c n\u1eb1m trong nh\u00f3m b\u1ecb kh\u1ed1i ngo\u1ea1i b\u00e1n r\u00f2ng nhi\u1ec1u nh\u1ea5t th\u1eddi gian g\u1ea7n \u0111\u00e2y.<\/p>\n<p><strong>Theo D\u00e2n Tr\u00ed<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gi\u00e1m \u0111\u1ed1c \u0110i\u1ec1u h\u00e0nh Marketing c\u1ee7a Vinamilk t\u1eeb nhi\u1ec7m khi doanh nghi\u1ec7p s\u1eefa \u0111\u1ee9ng \u0111\u1ea7u th\u1ecb ph\u1ea7n trong n\u01b0\u1edbc \u0111ang t\u0103ng tr\u01b0\u1edfng \u00e2m. H\u0110QT C\u00f4ng ty C\u1ed5 ph\u1ea7n S\u1eefa Vi\u1ec7t Nam (Vinamilk) th\u00f4ng b\u00e1o \u0111\u00e3 th\u00f4ng qua \u0111\u01a1n xin t\u1eeb nhi\u1ec7m ch\u1ee9c v\u1ee5 Gi\u00e1m \u0111\u1ed1c \u0110i\u1ec1u h\u00e0nh Marketing c\u1ee7a \u00f4ng Phan Minh Ti\u00ean. \u00d4ng Ti\u00ean [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":5532,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":{"source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"1","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"0","show_inline_post_related":"0"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":""},"jnews_primary_category":{"id":""},"jnews_override_counter":{"override_view_counter":"0","view_counter_number":"0","override_share_counter":"0","share_counter_number":"0","override_like_counter":"0","like_counter_number":"0","override_dislike_counter":"0","dislike_counter_number":"0"},"footnotes":""},"categories":[4,18,16],"tags":[2274,1039,2275,925],"class_list":["post-5530","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doanh-nghiep-thi-truong","category-su-kien-van-de","category-tieu-diem","tag-doanh-nghiep-sua","tag-marketing","tag-thai-binh-duong","tag-vinamilk"],"_links":{"self":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/5530","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5530"}],"version-history":[{"count":1,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/5530\/revisions"}],"predecessor-version":[{"id":5533,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/5530\/revisions\/5533"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/media\/5532"}],"wp:attachment":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5530"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5530"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5530"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}