{"id":2828,"date":"2019-10-04T09:53:34","date_gmt":"2019-10-04T02:53:34","guid":{"rendered":"https:\/\/tapchidouong.com.vn\/?p=2828"},"modified":"2019-10-04T09:53:34","modified_gmt":"2019-10-04T02:53:34","slug":"dai-gia-ca-phe-dua-nhau-xuong-duong","status":"publish","type":"post","link":"https:\/\/douongvietnam.net\/?p=2828","title":{"rendered":"\u0110\u1ea1i gia c\u00e0 ph\u00ea \u0111ua nhau \u201cxu\u1ed1ng \u0111\u01b0\u1eddng\u201d"},"content":{"rendered":"

Highlands Coffee, Vinacafe, Passio… m\u1edf th\u00eam xe \u0111\u1ea9y, qu\u1ea7y b\u00e1n c\u00e0 ph\u00ea \u1edf nh\u1eefng n\u01a1i c\u00f3 giao th\u00f4ng \u0111\u00f4ng \u0111\u00fac.<\/em><\/strong><\/p>\n

S\u1edf h\u1eefu 262 c\u1eeda h\u00e0ng, d\u1eabn \u0111\u1ea7u th\u1ecb tr\u01b0\u1eddng \u1edf ph\u00e2n kh\u00fac trung v\u00e0 cao c\u1ea5p nh\u01b0ng g\u1ea7n \u0111\u00e2y, Highlands Coffee g\u00e2y b\u1ea5t ng\u1edd khi ch\u1ecdn c\u00e1ch “xu\u1ed1ng \u0111\u01b0\u1eddng” ki\u1ebfm th\u00eam cho m\u00ecnh nh\u00f3m kh\u00e1ch h\u00e0ng m\u1edbi.<\/p>\n

V\u00e0i th\u00e1ng g\u1ea7n \u0111\u00e2y, b\u00ean c\u1ea1nh c\u00e1c c\u1eeda h\u00e0ng \u1edf Nguy\u1ec5n Oanh (G\u00f2 V\u1ea5p), Tr\u01b0\u1eddng S\u01a1n (T\u00e2n B\u00ecnh)… hay m\u1ed9t s\u1ed1 \u0111i\u1ec3m c\u00f3 \u0111\u01b0\u1eddng giao th\u00f4ng \u0111\u00f4ng \u0111\u00fac, c\u00e0 ph\u00ea ki\u1ec3u xe \u0111\u1ea9y (take away) c\u1ee7a h\u00e3ng n\u00e0y \u0111\u00e3 xu\u1ea5t hi\u1ec7n b\u00ean l\u1ec1 \u0111\u01b0\u1eddng.<\/p>\n

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Qu\u1ea7y c\u00e0 ph\u00ea b\u00ean l\u1ec1 Nguy\u1ec5n Oanh c\u1ee7a Highlands Coffee<\/figcaption><\/figure>\n

Nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng t\u1ea1i qu\u1ea7y c\u00e0 ph\u00ea tr\u00ean \u0111\u01b0\u1eddng Nguy\u1ec5n Oanh cho bi\u1ebft, h\u1ecd b\u1eaft \u0111\u1ea7u m\u1edf b\u00e1n \u0111\u01b0\u1ee3c 2 th\u00e1ng nay t\u1eeb 7h \u0111\u1ebfn 9h s\u00e1ng m\u1ed7i ng\u00e0y trong tu\u1ea7n. D\u00f9 ch\u1ec9 ho\u1ea1t \u0111\u1ed9ng 2 ti\u1ebfng \u0111\u1ed3ng h\u1ed3, nh\u01b0ng qu\u1ea7y c\u00e0 ph\u00ea n\u00e0y c\u0169ng b\u00e1n \u0111\u01b0\u1ee3c v\u00e0i ch\u1ee5c ly. Gi\u00e1 m\u1ed7i ly c\u00e0 ph\u00ea mang \u0111i \u1edf \u0111\u00e2y l\u00e0 29.000 \u0111\u1ed3ng.<\/p>\n

“S\u1edf d\u0129 c\u1eeda h\u00e0ng c\u00f3 th\u00eam qu\u1ea7y b\u00e1n l\u1ec1 \u0111\u01b0\u1eddng v\u00ec mu\u1ed1n ph\u1ee5c v\u1ee5 th\u00eam nhu c\u1ea7u c\u1ee7a kh\u00e1ch \u0111i \u0111\u01b0\u1eddng. Thay v\u00ec h\u1ecd ph\u1ea3i v\u00e0o qu\u00e1n mua th\u00ec gh\u00e9 ngay b\u00ean \u0111\u01b0\u1eddng mua mang \u0111i”, nh\u00e2n vi\u00ean c\u1eeda h\u00e0ng n\u00f3i v\u00e0 cho bi\u1ebft, hi\u1ec7n chu\u1ed7i n\u00e0y c\u00f3 kho\u1ea3ng 4-5 qu\u1ea7y c\u00e0 ph\u00ea tr\u01b0\u1edbc c\u1eeda qu\u00e1n. D\u1ef1 ki\u1ebfn h\u1ec7 th\u1ed1ng m\u1edf th\u00eam \u1edf n\u01a1i c\u00f3 m\u1eadt \u0111\u1ed9 giao th\u00f4ng \u0111\u00f4ng \u0111\u00fac.<\/p>\n

Kh\u00f4ng s\u1edf h\u1eefu chu\u1ed7i c\u00e0 ph\u00ea, nh\u01b0ng g\u1ea7n \u0111\u00e2y T\u1ed5ng c\u00f4ng ty c\u00e0 ph\u00ea Vi\u1ec7t Nam (Vinacafe) c\u0169ng ch\u1ecdn c\u00e1ch “xu\u1ed1ng \u0111\u01b0\u1eddng” \u0111\u1ec3 qu\u1ea3ng b\u00e1 v\u00e0 t\u00ecm kh\u00e1ch h\u00e0ng.<\/p>\n

Chi\u1ebfc xe \u0111\u1ea9y \u0111\u01b0\u1ee3c trang tr\u00ed h\u00fat m\u1eaft c\u1ee7a Vinacafe \u0111\u1eb7t tr\u00ean \u0111\u01b0\u1eddng Tr\u1ea7n Huy Li\u1ec7u, ph\u01b0\u1eddng 8, qu\u1eadn Ph\u00fa Nhu\u1eadn kh\u00e1 t\u1ea5p n\u1eadp ng\u01b0\u1eddi mua v\u00e0o m\u1ed7i s\u00e1ng. Thay v\u00ec b\u00e1n gi\u00e1 cao, m\u1ed7i ly c\u00e0 ph\u00ea \u1edf \u0111\u00e2y dao \u0111\u1ed9ng 12.000 – 14.000 \u0111\u1ed3ng.<\/p>\n

Qu\u1ea3n l\u00fd xe \u0111\u1ea9y cho bi\u1ebft, m\u1ed7i bu\u1ed5i s\u00e1ng ph\u1ee5c v\u1ee5 h\u01a1n 50 l\u01b0\u1ee3t kh\u00e1ch. Ngo\u00e0i qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m c\u1ee7a h\u00e3ng th\u00ec \u0111\u00e2y c\u00f2n l\u00e0 m\u00f4 h\u00ecnh b\u00e1n c\u00e0 ph\u00ea c\u00f3 v\u1ed1n \u0111\u1ea7u t\u01b0 th\u1ea5p, \u00edt r\u1ee7i ro. C\u00f4ng ty \u0111ang c\u00f3 2 xe \u0111\u1ea9y ho\u1ea1t \u0111\u1ed9ng t\u1ea1i qu\u1eadn Ph\u00fa Nhu\u1eadn v\u00e0 B\u00ecnh Th\u1ea1nh. S\u1eafp t\u1edbi, c\u00f4ng ty nh\u00e2n r\u1ed9ng m\u00f4 h\u00ecnh ra nhi\u1ec1u \u0111\u1ecba \u0111i\u1ec3m v\u00e0 c\u00f3 th\u1ec3 chuy\u1ec3n th\u00e0nh m\u00f4 h\u00ecnh nh\u01b0\u1ee3ng quy\u1ec1n cho gi\u1edbi tr\u1ebb c\u00f3 nhu c\u1ea7u.<\/p>\n

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C\u00e0 ph\u00ea xe \u0111\u1ea9y c\u1ee7a Vinacafe<\/figcaption><\/figure>\n

C\u0169ng t\u00ecm c\u00e1ch gi\u00e0nh l\u1ea1i kh\u00e1ch h\u00e0ng, chu\u1ed7i c\u00e0 ph\u00ea Passio g\u1ea7n \u0111\u00e2y li\u00ean t\u1ee5c gi\u1ea3m gi\u00e1 c\u00e0 ph\u00ea, cho nh\u00e2n vi\u00ean \u0111\u1ee9ng ngay c\u1ea1nh c\u00e1c l\u1ec1 \u0111\u01b0\u1eddng \u0111\u1ec3 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m mang \u0111i gi\u00e1 19.000 \u0111\u1ed3ng. Nh\u00e2n vi\u00ean chu\u1ed7i n\u00e0y cho bi\u1ebft, th\u1eddi k\u1ef3 2014 – 2015 l\u01b0\u1ee3ng kh\u00e1ch \u0111\u1ebfn c\u1eeda h\u00e0ng ch\u1eadt k\u00edn th\u00ec nay b\u1ecb san s\u1ebb b\u1edfi c\u00e1c chu\u1ed7i c\u00e0 ph\u00ea kh\u00e1c. Do \u0111\u00f3, \u0111\u1ec3 c\u00f3 th\u00eam kh\u00e1ch h\u00e0ng, m\u1ed7i bu\u1ed5i s\u00e1ng ngo\u00e0i treo bi\u1ec3n qu\u1ea3ng b\u00e1, nhi\u1ec1u \u0111\u1ecba \u0111i\u1ec3m c\u00f2n c\u00f3 nh\u00e2n vi\u00ean Passio \u0111\u1ee9ng ph\u00eda ngo\u00e0i ch\u00e0o v\u00e0 h\u1ed7 tr\u1ee3 kh\u00e1ch \u0111i \u0111\u01b0\u1eddng.<\/p>\n

\u0110\u1ee9ng tr\u01b0\u1edbc cu\u1ed9c chi\u1ebfn kh\u1ed1c li\u1ec7t c\u1ee7a th\u1ecb tr\u01b0\u1eddng c\u00e0 ph\u00ea, m\u1edbi \u0111\u00e2y Trung Nguy\u00ean Legend c\u0169ng nhanh ch\u00f3ng cho ra m\u1ed9t lo\u1ea1t c\u1eeda h\u00e0ng chu\u1ed7i c\u00e0 ph\u00ea b\u00e1n l\u1ebb nh\u01b0\u1ee3ng quy\u1ec1n\u00a0 E \u2013Coffee v\u1edbi di\u1ec7n t\u00edch 4-40m2, \u01b0u ti\u00ean kh\u00e1ch h\u00e0ng mang \u0111i. \u0110\u00e2y l\u00e0 chu\u1ed7i c\u00e0 ph\u00ea \u0111\u00e1nh v\u00e0o ph\u00e2n kh\u00fac b\u00ecnh d\u00e2n, \u0111\u1eb7c bi\u1ec7t d\u00e0nh cho \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng b\u1eadn r\u1ed9n.<\/p>\n

Theo b\u00e0 V\u00f5 Th\u1ecb H\u00e0 Giang, Gi\u00e1m \u0111\u1ed1c truy\u1ec1n th\u00f4ng T\u1eadp \u0111o\u00e0n Trung Nguy\u00ean Legend, m\u00f4 h\u00ecnh m\u1edbi n\u00e0y gi\u00fap c\u00e0 ph\u00ea c\u1ee7a h\u00e3ng ti\u1ebfp c\u1eadn nhi\u1ec1u h\u01a1n v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng c\u00f3 m\u1ee9c thu nh\u1eadp trung b\u00ecnh, th\u1ea5p, v\u1ed1n l\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a c\u00e1c qu\u00e1n c\u00e0 ph\u00ea truy\u1ec1n th\u1ed1ng nh\u1ecf l\u1ebb.<\/p>\n

“V\u1edbi chi ph\u00ed ch\u1ec9 b\u1eb1ng m\u1ed9t ph\u1ea7n m\u01b0\u1eddi qu\u00e1n c\u00e0 ph\u00ea Trung Nguy\u00ean Legend \u0111ang ho\u1ea1t \u0111\u1ed9ng, E-Coffee \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a cho m\u1ecdi \u0111\u1ed1i t\u01b0\u1ee3ng nh\u01b0 cao \u1ed1c v\u0103n ph\u00f2ng, tr\u1ea1m metro, ch\u1ee3 v\u00e0 c\u00e1c c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i”, b\u00e0 Giang n\u00f3i v\u00e0 cho bi\u1ebft, chu\u1ed7i n\u00e0y \u0111\u00e3 c\u00f3 130 c\u1eeda h\u00e0ng \u1edf 17 t\u1ec9nh th\u00e0nh.<\/p>\n

Cho r\u1eb1ng nh\u1eefng “chi\u00eau kinh doanh” tr\u00ean l\u00e0 c\u00e1ch l\u00e0m m\u1edbi th\u1ecb tr\u01b0\u1eddng v\u00e0 \u0111\u1ec3 \u0111\u00e1nh chi\u1ebfm th\u00eam th\u1ecb ph\u1ea7n trong cu\u1ed9c c\u1ea1nh tranh gay g\u1eaft, m\u1ed9t chuy\u00ean gia marketing t\u1ea1i TP HCM nh\u00ecn nh\u1eadn, \u0111\u00e2y l\u00e0 ph\u00e2n kh\u00fac m\u00e0 nhi\u1ec1u “\u00f4ng l\u1edbn” \u0111\u00e3 t\u1eebng b\u1ecf l\u1eedng. “Khi ph\u00e2n kh\u00fac trung c\u1ea5p v\u00e0 cao c\u1ea5p ng\u00e0y c\u00e0ng ch\u1eadt h\u1eb9p th\u00ec nh\u00f3m b\u00ecnh d\u00e2n, ng\u01b0\u1eddi c\u00f3 thu nh\u1eadp th\u1ea5p l\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng ti\u1ec1m n\u0103ng. \u1ede nh\u00f3m n\u00e0y, th\u1ecb tr\u01b0\u1eddng kh\u00e1 l\u1edbn l\u1ea1i d\u1ec5 ph\u1ee5c v\u1ee5 n\u00ean n\u1ebfu x\u00e2y d\u1ef1ng m\u00f4 h\u00ecnh \u0111\u00fang gu, gi\u00e1 h\u1ea5p d\u1eabn th\u00ec l\u1ee3i nhu\u1eadn kh\u00e1 l\u1edbn v\u00ec chi ph\u00ed \u0111\u1ec3 \u0111\u1ea7u t\u01b0 kh\u00f4ng cao. Tuy nhi\u00ean, v\u1ecb n\u00e0y cho r\u1eb1ng vi\u1ec7c kinh doanh b\u1eb1ng xe \u0111\u1ea9y hay c\u00e1c qu\u1ea7y b\u00ean \u0111\u01b0\u1eddng l\u00e0 ch\u01b0a chuy\u00ean nghi\u1ec7p, thi\u1ebfu b\u1ec1n v\u1eefng v\u00e0 ch\u1ec9 mang t\u00ednh th\u1eddi v\u1ee5.<\/p>\n

\u0110\u1ed3ng quan \u0111i\u1ec3m, \u00f4ng \u0110\u1ed7 Qu\u1ed1c Anh, Gi\u00e1m \u0111\u1ed1c chu\u1ed7i Coffee Bike, m\u1ed9t th\u1eddi m\u1edf h\u00e0ng lo\u1ea1t \u0111i\u1ec3m b\u00e1n c\u00e0 ph\u00ea xe \u0111\u1ea9y cho bi\u1ebft, m\u00f4 h\u00ecnh xe \u0111\u1ea9y v\u1eabn kh\u00e1 ti\u1ec1m n\u0103ng nh\u01b0ng n\u1ebfu kh\u00f4ng ph\u00e1t tri\u1ec3n \u0111\u00fang v\u00e0 t\u1ea1o h\u01b0\u1edbng \u0111i ri\u00eang s\u1ebd thi\u1ebfu b\u1ec1n v\u1eefng v\u00e0 ch\u1ec9 l\u00e0 tr\u00e0o l\u01b0u. Do \u0111\u00f3, th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a \u00f4ng c\u0169ng t\u1eebng ph\u1ea3i chuy\u1ec3n \u0111\u1ed5i t\u1eeb m\u00f4 h\u00ecnh xe \u0111\u1ea9y sang c\u1eeda h\u00e0ng v\u00e0 ph\u00e1t tri\u1ec3n nh\u01b0\u1ee3ng quy\u1ec1n.<\/p>\n

Theo b\u00e1o c\u00e1o Ng\u00e0nh n\u00f4ng nghi\u1ec7p Vi\u1ec7t Nam qu\u00fd III\/2017 c\u1ee7a BMI Research, trong giai \u0111o\u1ea1n 2005-2015, l\u01b0\u1ee3ng ti\u00eau th\u1ee5 c\u00e0 ph\u00ea c\u1ee7a Vi\u1ec7t Nam t\u0103ng tr\u01b0\u1edfng t\u1eeb 0,43 kg m\u1ed9t ng\u01b0\u1eddi m\u1ed9t n\u0103m, l\u00ean 1,38 kg. \u0110\u00e2y l\u00e0 m\u1ee9c t\u0103ng tr\u01b0\u1edfng cao nh\u1ea5t trong s\u1ed1 c\u00e1c qu\u1ed1c gia xu\u1ea5t kh\u1ea9u c\u00e0 ph\u00ea tr\u00ean th\u1ebf gi\u1edbi, v\u00e0 d\u1ef1 b\u00e1o l\u00ean 2,6 kg m\u1ed9t ng\u01b0\u1eddi v\u00e0o 2021.<\/p>\n

Theo Vnexpress<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Highlands Coffee, Vinacafe, Passio… m\u1edf th\u00eam xe \u0111\u1ea9y, qu\u1ea7y b\u00e1n c\u00e0 ph\u00ea \u1edf nh\u1eefng n\u01a1i c\u00f3 giao th\u00f4ng \u0111\u00f4ng \u0111\u00fac. S\u1edf h\u1eefu 262 c\u1eeda h\u00e0ng, d\u1eabn \u0111\u1ea7u th\u1ecb tr\u01b0\u1eddng \u1edf ph\u00e2n kh\u00fac trung v\u00e0 cao c\u1ea5p nh\u01b0ng g\u1ea7n \u0111\u00e2y, Highlands Coffee g\u00e2y b\u1ea5t ng\u1edd khi ch\u1ecdn c\u00e1ch “xu\u1ed1ng \u0111\u01b0\u1eddng” ki\u1ebfm th\u00eam cho m\u00ecnh nh\u00f3m kh\u00e1ch […]<\/p>\n","protected":false},"author":4,"featured_media":2830,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_override_counter":[],"footnotes":""},"categories":[4,16],"tags":[1063,1058,1061,1062,1064,1059,1060,512],"class_list":["post-2828","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doanh-nghiep-thi-truong","category-tieu-diem","tag-ca-phe-kieu-xe-day","tag-dai-gia-ca-phe-dua-nhau-xuong-duong","tag-highlands-coffee","tag-nganh-nong-nghiep-viet-nam","tag-take-away","tag-thi-truong-ca-phe","tag-trung-nguyen-legend","tag-vinacafe"],"_links":{"self":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/2828","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2828"}],"version-history":[{"count":1,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/2828\/revisions"}],"predecessor-version":[{"id":2831,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/2828\/revisions\/2831"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/media\/2830"}],"wp:attachment":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2828"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2828"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2828"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}