{"id":2530,"date":"2019-07-26T14:48:54","date_gmt":"2019-07-26T07:48:54","guid":{"rendered":"https:\/\/tapchidouong.com.vn\/?p=2530"},"modified":"2019-07-26T15:08:15","modified_gmt":"2019-07-26T08:08:15","slug":"tai-dai-hoi-bao-bi-sabeco-song-lam-dong-y-doi-ten-thanh-cong-ty-co-phan-tap-doan-bao-bi-sai-gon","status":"publish","type":"post","link":"https:\/\/douongvietnam.net\/?p=2530","title":{"rendered":"T\u1ea1i \u0111\u1ea1i h\u1ed9i Bao b\u00ec Sabeco S\u00f4ng Lam: \u0110\u1ed3ng \u00fd \u0111\u1ed5i t\u00ean th\u00e0nh C\u00f4ng ty C\u1ed5 Ph\u1ea7n T\u1eadp \u0110o\u00e0n Bao b\u00ec S\u00e0i G\u00f2n"},"content":{"rendered":"

Trong th\u1eddi gian qua, ng\u00e0nh c\u00f4ng nghi\u1ec7p bia – r\u01b0\u1ee3u – n\u01b0\u1edbc gi\u1ea3i kh\u00e1t t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 v\u00e0 \u0111ang ph\u00e1t tri\u1ec3n r\u1ea5t nhanh, nhi\u1ec1u h\u00e3ng bia l\u1edbn c\u0169ng \u0111\u00e3 \u0111\u1ea9y m\u1ea1nh \u0111\u1ea7u t\u01b0 v\u00e0o th\u1ecb tr\u01b0\u1eddng trong n\u01b0\u1edbc. Do v\u1eady, nhu c\u1ea7u v\u1ec1 bao b\u00ec \u0111\u1ec3 ph\u1ee5c v\u1ee5 cho s\u1ea3n xu\u1ea5t bia – r\u01b0\u1ee3u – n\u01b0\u1edbc gi\u1ea3i kh\u00e1t \u0111\u00e3 tr\u1edf th\u00e0nh nhu c\u1ea7u c\u1ea5p b\u00e1ch.<\/strong><\/em><\/p>\n

C\u00f4ng ty CP Bao b\u00ec Sabeco-S\u00f4ng Lam \u0111ang c\u00f3 nh\u1eefng n\u1ed7 l\u1ef1c \u0111\u1ec3 \u0111\u00e1p \u1ee9ng m\u1ed9t ph\u1ea7n nhu c\u1ea7u n\u00e0y c\u1ee7a ng\u00e0nh n\u01b0\u1edbc gi\u1ea3i kh\u00e1t.<\/strong><\/em><\/p>\n

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C\u1ea1nh tranh kh\u1ed1c li\u1ec7t<\/strong><\/p>\n

T\u1ea1i \u0111\u1ea1i h\u1ed9i c\u1ed5 \u0111\u00f4ng th\u01b0\u1eddng ni\u00ean c\u1ee7a C\u00f4ng ty CP Bao b\u00ec Sabeco S\u00f4ng Lam v\u1eeba \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c, c\u00f4ng ty \u0111\u00e3 x\u00e1c \u0111\u1ecbnh n\u0103m 2019 l\u00e0 n\u0103m r\u1ea5t kh\u00f3 kh\u0103n, trong \u0111\u00f3 kh\u00f3 kh\u0103n th\u1ec3 hi\u1ec7n r\u00f5 n\u00e9t v\u00e0 c\u00f3 th\u1ec3 c\u1ea3m nh\u1eadn ngay t\u1eeb nh\u1eefng th\u00e1ng cu\u1ed1i n\u0103m 2018. Nguy\u00ean nh\u00e2n ch\u00ednh l\u00e0 s\u1ef1 c\u1ea1nh tranh ng\u00e0y c\u00e0ng quy\u1ebft li\u1ec7t c\u1ee7a c\u00e1c nh\u00e0 cung c\u1ea5p bao b\u00ec, b\u00ean c\u1ea1nh c\u00e1c nh\u00e0 cung c\u1ea5p c\u0169 c\u00f3 ti\u1ec1m l\u1ef1c m\u1ea1nh \u0111ang ti\u1ebfp t\u1ee5c \u0111\u1ea7u t\u01b0 th\u00eam c\u00e1c d\u00e2y chuy\u1ec1n s\u1ea3n xu\u1ea5t h\u1ecb\u00ean \u0111\u1ea1i v\u1edbi c\u00f4ng su\u1ea5t l\u1edbn th\u00ec c\u00f3 th\u00eam c\u00e1c nh\u00e0 cung c\u1ea5p m\u1edbi \u0111ang x\u00e2m nh\u1eadp v\u00e0o th\u1ecb tr\u01b0\u1eddng t\u1ea1o n\u00ean cu\u1ed9c c\u1ea1nh tranh ng\u00e0y c\u00e0ng kh\u1ed1c li\u1ec7t tr\u00ean th\u1ecb tr\u01b0\u1eddng hi\u1ec7n nay.<\/p>\n

B\u00ean c\u1ea1nh \u0111\u00f3, T\u1ed5ng C\u00f4ng ty CP Bia R\u01b0\u1ee3u N\u01b0\u1edbc gi\u1ea3i kh\u00e1t S\u00e0i G\u00f2n (Sabeco) \u0111\u00e3 chuy\u1ec3n giao sang nh\u00e0 \u0111\u1ea7u t\u01b0 n\u01b0\u1edbc ngo\u00e0i v\u1edbi chi\u1ebfn l\u01b0\u1ee3c kinh doanh m\u1edbi d\u1eabn \u0111\u1ebfn c\u00f3 s\u1ef1 thay \u0111\u1ed5i l\u1edbn \u0111\u1ebfn s\u1ea3n xu\u1ea5t kinh doanh c\u1ee7a c\u00f4ng ty. S\u1ea3n l\u01b0\u1ee3ng s\u1ea3n xu\u1ea5t cho Sabeco gi\u1ea3m m\u1ea1nh t\u1eeb 600 tri\u1ec7u b\u1ed9 xu\u1ed1ng 300 tri\u1ec7u b\u1ed9 \u0111\u1ed1i v\u1edbi lon n\u1eafp, c\u00f2n \u0111\u1ed1i v\u1edbi th\u00f9ng carton, gi\u1ea3m t\u1eeb 18 tri\u1ec7u th\u00f9ng xu\u1ed1ng c\u00f2n 12 tri\u1ec7u th\u00f9ng v\u00e0 gi\u00e1 b\u00e1n gi\u1ea3m m\u1ea1nh d\u1eabn \u0111\u1ebfn doanh thu c\u1ee7a c\u00f4ng ty gi\u1ea3m theo.<\/p>\n

T\u1ea1i \u0111\u1ea1i h\u1ed9i, \u00f4ng V\u0103n Th\u1ea3o Nguy\u00ean, T\u1ed5ng Gi\u00e1m \u0111\u1ed1c c\u00f4ng ty, chia s\u1ebb nh\u1eefng kh\u00f3 kh\u0103n c\u1ee7a c\u00f4ng ty, \u0111\u1ec3 \u0111\u00e1p \u1ee9ng y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, c\u00f4ng ty c\u1ea7n ph\u1ea3i \u0111\u1ea7u t\u01b0 thi\u1ebft b\u1ecb m\u1edbi v\u1ec1 s\u1ea3n xu\u1ea5t nh\u00f4m m\u1ecfng v\u00e0 lon Sleek, do v\u1eady, th\u1eddi gian d\u1eebng m\u00e1y \u0111\u1ec3 l\u1eafp \u0111\u1eb7t hai lo\u1ea1i thi\u1ebft b\u1ecb m\u1edbi n\u00e0y g\u1ea7n 2 th\u00e1ng. B\u00ean c\u1ea1nh \u0111\u00f3, khi s\u1ea3n xu\u1ea5t nh\u00f4m m\u1ecfng s\u1ebd d\u1eabn \u0111\u1ebfn hao ph\u00ed l\u1edbn, th\u00eam v\u00e0o \u0111\u00f3 h\u1ec7 th\u1ed1ng d\u00e2y chuy\u1ec1n nh\u00e0 m\u00e1y lon, carton \u0111\u00e3 qua th\u1eddi gian d\u00e0i s\u1eed d\u1ee5ng n\u00ean ph\u1ea3i s\u1eeda ch\u1eefa, thay th\u1ebf nhi\u1ec1u h\u01a1n. Ngo\u00e0i ra, l\u00e3i xu\u1ea5t ng\u00e2n h\u00e0ng, gi\u00e1 \u0111i\u1ec7n, n\u01b0\u1edbc, x\u0103ng d\u1ea7u t\u0103ng c\u0169ng l\u00e0m \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn s\u1ea3n xu\u1ea5t kinh doanh c\u1ee7a c\u00f4ng ty.<\/p>\n

Tr\u01b0\u1edbc nh\u1eefng kh\u00f3 kh\u0103n nh\u01b0 tr\u00ean, l\u00e3nh \u0111\u1ea1o c\u00f4ng ty v\u1edbi s\u1ef1 quy\u1ebft t\u00e2m c\u1ee7a m\u00ecnh c\u00f9ng v\u1edbi \u0111\u1ed9i ng\u0169 ng\u01b0\u1eddi lao \u0111\u1ed9ng c\u00f3 tay ngh\u1ec1 cao, Bao b\u00ec Sabeco S\u00f4ng Lam \u0111\u01b0a ra nh\u1eefng m\u1ee5c ti\u00eau \u0111\u1ec3 n\u1ed7 l\u1ef1c ho\u00e0nh th\u00e0nh k\u1ebf ho\u1ea1ch \u0111\u00e3 \u0111\u1ec1 ra. Trong \u0111\u00f3, ban \u0111i\u1ec1u h\u00e0nh nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c nh\u1eefng kh\u00f3 kh\u0103n \u0111\u00e3 x\u00e1c \u0111\u1ecbnh r\u00f5 m\u1ee5c ti\u00eau, k\u1ebf ho\u1ea1ch c\u1ee7a t\u1eebng giai \u0111o\u1ea1n, \u0111\u01b0a c\u00f4ng ty v\u01b0\u1ee3t qua th\u00e1ch th\u1ee9c theo t\u1eebng m\u1ed1c th\u1eddi gian th\u00e1ng \u2013 qu\u00fd, ho\u00e0n th\u00e0nh m\u1ee5c ti\u00eau v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c ch\u1ec9 ti\u00eau c\u1ee7a Ngh\u1ecb quy\u1ebft \u0110\u1ea1i h\u1ed9i \u0111\u1ed3ng c\u1ed5 \u0111\u00f4ng n\u0103m 2018 \u0111\u1ec1 ra.<\/p>\n

Nhi\u1ec1u gi\u1ea3i ph\u00e1p \u0111\u1ed3ng h\u00e0nh c\u00f9ng kh\u00e1ch h\u00e0ng<\/strong><\/p>\n

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T\u1ea1i \u0111\u1ea1i h\u1ed9i c\u1ed5 \u0111\u00f4ng n\u0103m 2019, Bao b\u00ec Sabeco S\u00f4ng Lam \u0111\u00e3 \u0111\u1ec1 ra c\u00e1c gi\u1ea3i ph\u00e1p t\u00edch c\u1ef1c t\u00ecm ki\u1ebfm \u0111\u1ed1i t\u00e1c ti\u00eau th\u1ee5 s\u1ea3n ph\u1ea9m v\u00e0 m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng, ch\u00fa tr\u1ecdng c\u00e1c \u0111\u1ed1i t\u00e1c ti\u00eau th\u1ee5 l\u1edbn, \u1ed5n \u0111\u1ecbnh. \u0110\u1ed3ng th\u1eddi, doanh nghi\u1ec7p c\u0169ng c\u00f3 c\u00e1c ch\u00ednh s\u00e1ch ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch t\u00edch c\u1ef1c v\u00e0 ch\u1ee7 \u0111\u1ed9ng, ch\u00fa tr\u1ecdng v\u00e0 quan t\u00e2m \u0111\u1ebfn \u00fd ki\u1ebfn ph\u1ea3n h\u1ed3i, g\u00f3p \u00fd t\u1eeb kh\u00e1ch h\u00e0ng c\u0169ng nh\u01b0 \u0111\u1ea3m b\u1ea3o vi\u1ec7c cung \u1ee9ng h\u00e0ng cho kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1c thu\u1eadn l\u1ee3i v\u00e0 k\u1ecbp th\u1eddi nh\u1eb1m gi\u1eef v\u1eefng th\u1ecb tr\u01b0\u1eddng \u0111\u1ea3m b\u1ea3o s\u1ea3n xu\u1ea5t kinh doanh v\u00e0 ph\u00e1t tri\u1ec3n m\u1ed9t c\u00e1ch b\u1ec1n v\u1eefng cho nh\u1eefng n\u0103m ti\u1ebfp theo.<\/p>\n

V\u1edbi m\u1ee5c ti\u00eau \u0111\u1ebfn n\u0103m 2025, x\u00e2y d\u1ef1ng ng\u00e0nh bia \u2013 r\u01b0\u1ee3u \u2013 n\u01b0\u1edbc gi\u1ea3i kh\u00e1t Vi\u1ec7t Nam th\u00e0nh m\u1ed9t ng\u00e0nh kinh t\u1ebf quan tr\u1ecdng, s\u1ea3n xu\u1ea5t ra nhi\u1ec1u s\u1ea3n ph\u1ea9m \u0111\u00e1p \u1ee9ng nhu c\u1ea7u ti\u00eau d\u00f9ng trong n\u01b0\u1edbc v\u00e0 xu\u1ea5t kh\u1ea9u, \u0111\u00f3ng g\u00f3p ng\u00e0y c\u00e0ng nhi\u1ec1u cho ng\u00e2n s\u00e1ch nh\u00e0 n\u01b0\u1edbc. \u0110\u1ec3 th\u1ef1c hi\u1ec7n \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau n\u00e0y, \u0111\u00f2i h\u1ecfi c\u00e1c s\u1ea3n ph\u1ea9m bia, r\u01b0\u1ee3u, n\u01b0\u1edbc gi\u1ea3i kh\u00e1t \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t ph\u1ea3i c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng cao, c\u00f3 uy t\u00edn, \u0111\u1ea3m b\u1ea3o v\u1ec7 sinh an to\u00e0n th\u1ef1c ph\u1ea9m, \u0111a d\u1ea1ng v\u1ec1 m\u1eabu m\u00e3 v\u00e0 ch\u1ee7ng lo\u1ea1i, c\u00f3 th\u01b0\u01a1ng hi\u1ec7u h\u00e0ng h\u00f3a v\u00e0 kh\u1ea3 n\u0103ng c\u1ea1nh tranh trong qu\u00e1 tr\u00ecnh h\u1ed9i nh\u1eadp v\u1edbi khu v\u1ef1c v\u00e0 th\u1ebf gi\u1edbi.<\/p>\n

Trong \u0111\u00f3 s\u1ea3n xu\u1ea5t bao b\u00ec cho ng\u00e0nh l\u00e0 r\u1ea5t quan tr\u1ecdng khi Ch\u00ednh ph\u1ee7 \u0111ang quy\u1ebft li\u1ec7t v\u1edbi r\u00e1c th\u1ea3i nh\u1ef1a, \u0111\u00f2i h\u1ecfi c\u00e1c doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t n\u01b0\u1edbc gi\u1ea3i kh\u00e1t ph\u1ea3i chuy\u1ec3n \u0111\u1ed5i t\u1eeb chai nh\u1ef1a sang lo\u1ea1i bao b\u00ec d\u1ec5 ti\u00eau hu\u1ef7, th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng.<\/p>\n

Theo \u00f4ng V\u0103n Thanh Li\u00eam, Ch\u1ee7 t\u1ecbch H\u0110QT Bao b\u00ec Sabeco S\u00f4ng Lam, hi\u1ec7n t\u1ea1i c\u00f4ng ty \u0111\u00e3 nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u \u0111\u01a1n h\u00e0ng c\u1ee7a m\u1ed9t s\u1ed1 doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t n\u01b0\u1edbc gi\u1ea3i kh\u00e1t s\u1ea3n xu\u1ea5t chai b\u1eb1ng nh\u00f4m, \u0111\u00e2y l\u00e0 c\u01a1 h\u1ed9i l\u1edbn cho c\u00f4ng ty ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng trong th\u1eddi gian t\u1edbi.<\/p>\n

\u0110\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u tr\u00ean, trong th\u1eddi gian t\u1edbi, Bao b\u00ec Sabeco S\u00f4ng Lam \u0111\u1ea9y m\u1ea1nh c\u00f4ng t\u00e1c \u0111\u00e0o t\u1ea1o m\u1edbi, \u0111\u00e0o t\u1ea1o n\u00e2ng cao k\u1ef9 n\u0103ng, tay ngh\u1ec1 cho ng\u01b0\u1eddi lao \u0111\u1ed9ng, th\u1ef1c hi\u1ec7n t\u1ed1t c\u00e1c ch\u1ebf \u0111\u1ed9 ch\u00ednh s\u00e1ch \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi lao \u0111\u1ed9ng c\u0169ng nh\u01b0 th\u1ef1c hi\u1ec7n nghi\u00eam t\u00fac th\u1ecfa \u01b0\u1edbc lao \u0111\u1ed9ng t\u1eadp th\u1ec3. \u0110\u1ed3ng th\u1eddi, t\u1eadp trung th\u1ef1c hi\u1ec7n vi\u1ec7c s\u00e1t nh\u1eadp 3 c\u00f4ng ty l\u1ea1i g\u1ed3m: C\u00f4ng ty CP Bao b\u00ec Sabeco S\u00f4ng Lam, C\u00f4ng ty CP In v\u00e0 Bao b\u00ec Minh Ph\u00fac, C\u00f4ng ty CP Bao b\u00ec \u0110\u1ed3ng Th\u00e1p chuy\u1ec3n \u0111\u1ed5i th\u00e0nh C\u00f4ng ty CP T\u1eadp \u0111o\u00e0n Bao b\u00ec S\u00e0i G\u00f2n \u0111\u00e3 \u0111\u01b0\u1ee3c \u0110\u1ea1i h\u1ed9i \u0111\u1ed3ng c\u1ed5 \u0111\u00f4ng th\u00f4ng qua.<\/p>\n

C\u00f4ng ty c\u0169ng duy tr\u00ec th\u01b0\u1eddng xuy\u00ean c\u00e1c phong tr\u00e0o thi \u0111ua trong s\u1ea3n xu\u1ea5t nh\u1eb1m gi\u00fap ng\u01b0\u1eddi lao \u0111\u1ed9ng lu\u00f4n g\u1eafn b\u00f3 v\u1edbi c\u00f4ng ty, n\u00e2ng cao k\u1ef9 n\u0103ng, kinh nghi\u1ec7m x\u1eed l\u00fd s\u1ef1 c\u1ed1 k\u1ef9 thu\u1eadt c\u1ee7a c\u00e1c nh\u00e2n vi\u00ean, t\u1eeb \u0111\u00f3 r\u00fat ng\u1eafn \u0111\u01b0\u1ee3c th\u1eddi gian x\u1eed l\u00fd s\u1ef1 c\u1ed1, n\u00e2ng cao hi\u1ec7u su\u1ea5t d\u00e2y chuy\u1ec1n s\u1ea3n xu\u1ea5t \u0111\u00e1p \u1ee9ng k\u1ecbp th\u1eddi c\u00e1c \u0111\u01a1n h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n

PH\u01af\u1edaC NG\u1eccC<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Trong th\u1eddi gian qua, ng\u00e0nh c\u00f4ng nghi\u1ec7p bia – r\u01b0\u1ee3u – n\u01b0\u1edbc gi\u1ea3i kh\u00e1t t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 v\u00e0 \u0111ang ph\u00e1t tri\u1ec3n r\u1ea5t nhanh, nhi\u1ec1u h\u00e3ng bia l\u1edbn c\u0169ng \u0111\u00e3 \u0111\u1ea9y m\u1ea1nh \u0111\u1ea7u t\u01b0 v\u00e0o th\u1ecb tr\u01b0\u1eddng trong n\u01b0\u1edbc. Do v\u1eady, nhu c\u1ea7u v\u1ec1 bao b\u00ec \u0111\u1ec3 ph\u1ee5c v\u1ee5 cho s\u1ea3n xu\u1ea5t bia – r\u01b0\u1ee3u […]<\/p>\n","protected":false},"author":4,"featured_media":2536,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_override_counter":[],"footnotes":""},"categories":[4,18,16,17],"tags":[897,898,303,321],"class_list":["post-2530","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doanh-nghiep-thi-truong","category-su-kien-van-de","category-tieu-diem","category-tin-noi-bat","tag-cong-ty-cp-bao-bi-sabeco-song-lam","tag-dai-hoi-co-dong-thuong-nien-sabeco","tag-nganh-bia-ruou-nuoc-giai-khat-viet-nam","tag-sabeco"],"_links":{"self":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/2530","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2530"}],"version-history":[{"count":4,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/2530\/revisions"}],"predecessor-version":[{"id":2540,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/2530\/revisions\/2540"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/media\/2536"}],"wp:attachment":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2530"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2530"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2530"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}