{"id":1681,"date":"2018-10-19T14:55:22","date_gmt":"2018-10-19T07:55:22","guid":{"rendered":"https:\/\/tapchidouong.com.vn\/?p=1681"},"modified":"2018-10-20T09:00:41","modified_gmt":"2018-10-20T02:00:41","slug":"bia-amstel-co-tuoi-tho-150-nam-chinh-thuc-gia-nhap-thi-truong-viet-nam","status":"publish","type":"post","link":"https:\/\/douongvietnam.net\/?p=1681","title":{"rendered":"Bia Amstel c\u00f3 tu\u1ed5i th\u1ecd 150 n\u0103m ch\u00ednh th\u1ee9c gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam"},"content":{"rendered":"<p><strong><em>Bia Amstel l\u00e0 th\u00e0nh vi\u00ean m\u1edbi nh\u1ea5t gia nh\u1eadp danh m\u1ee5c s\u1ea3n ph\u1ea9m c\u1ee7a Heineken Vi\u1ec7t Nam, song h\u00e0nh c\u00f9ng v\u1edbi Heineken v\u00e0 Tiger t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam. <\/em><\/strong><\/p>\n<p><strong><em>\u0110\u00e2y l\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a Heineken c\u00f3 m\u1eb7t tr\u00ean th\u1ebf gi\u1edbi t\u1eeb n\u0103m 1870 t\u1ea1i H\u00e0 Lan, r\u1ea5t l\u00e2u \u0111\u1eddi, b\u00e2y gi\u1edd s\u1ebd c\u00f3 t\u1ea1i th\u1ecb tr\u01b0\u1eddng \u0110\u00f4ng Nam \u00c1 v\u00e0 Vi\u1ec7t Nam s\u1ebd l\u00e0 n\u01b0\u1edbc \u0111\u1ea7u ti\u00ean Heineken tung ra s\u1ea3n ph\u1ea9m n\u00e0y.<\/em><\/strong><\/p>\n<figure id=\"attachment_1684\" aria-describedby=\"caption-attachment-1684\" style=\"width: 606px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1684\" src=\"https:\/\/tapchidouong.com.vn\/tapchidouong\/uploads\/2018\/10\/z1148654991015_0fcd066fa139e798061e062f1547171a.jpg\" alt=\"\" width=\"606\" height=\"436\" \/><figcaption id=\"caption-attachment-1684\" class=\"wp-caption-text\">Bia Amstel ch\u00ednh th\u1ee9c gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam t\u1eeb 18\/10\/2018<\/figcaption><\/figure>\n<p>Chi\u1ec1u 18\/10, t\u1ea1i TP.H\u1ed3 Ch\u00ed Minh, Amstel &#8211; nh\u00e3n hi\u1ec7u bia cao c\u1ea5p \u0111\u1ebfn t\u1eeb Ch\u00e2u \u00c2u \u0111\u00e3 ch\u00ednh th\u1ee9c ra m\u1eaft th\u1ecb tr\u01b0\u1eddng bia Vi\u1ec7t Nam. Bia Amstel l\u00e0 th\u00e0nh vi\u00ean m\u1edbi nh\u1ea5t gia nh\u1eadp danh m\u1ee5c s\u1ea3n ph\u1ea9m c\u1ee7a Heineken Vi\u1ec7t Nam, song h\u00e0nh c\u00f9ng v\u1edbi Heineken v\u00e0 Tiger, nh\u1eefng nh\u00e3n hi\u1ec7u bia \u0111\u00e3 \u0111\u01b0\u1ee3c ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam y\u00eau th\u00edch su\u1ed1t h\u01a1n 27 n\u0103m qua.<\/p>\n<p>Ra \u0111\u1eddi v\u00e0o 1870 t\u1ea1i H\u00e0 Lan, cho \u0111\u1ebfn nay, Amstel \u0111\u00e3 \u0111\u01b0\u1ee3c ng\u01b0\u1eddi y\u00eau bia tin d\u00f9ng t\u1ea1i h\u01a1n 100 qu\u1ed1c gia tr\u00ean to\u00e0n th\u1ebf gi\u1edbi. Trong h\u00e0nh tr\u00ecnh chinh ph\u1ee5c th\u1ecb tr\u01b0\u1eddng \u0110\u00f4ng Nam \u00c1, Amstel \u0111\u00e3 l\u1ef1a ch\u1ecdn Vi\u1ec7t Nam l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn \u0111\u1ea7u ti\u00ean c\u1ee7a m\u00ecnh.<\/p>\n<p>B\u00ed quy\u1ebft kh\u00e1c bi\u1ec7t t\u1ea1o l\u00ean th\u00e0nh c\u00f4ng c\u1ee7a Amstel n\u1eb1m \u1edf c\u00f4ng th\u01b0\u1edbc ph\u1ed1i tr\u1ed9n c\u00e1c lo\u1ea1i \u0111\u1ea1i m\u1ea1ch v\u00e0 hoa bia ho\u00e0n to\u00e0n kh\u00e1c bi\u1ec7t t\u1ea1o ra bia Amstel c\u00f3 v\u1ecb \u00eam huy\u1ec1n tho\u1ea1i, l\u00e0m h\u00e0i l\u00f2ng nh\u1eefng ng\u01b0\u1eddi y\u00eau bia kh\u00f3 t\u00ednh nh\u1ea5t trong su\u1ed1t g\u1ea7n 150 n\u0103m l\u1ecbch s\u1eed c\u1ee7a nh\u00e3n hi\u1ec7u bia n\u00e0y.<\/p>\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, di\u1ec7n m\u1ea1o kh\u00e1c bi\u1ec7t c\u1ee7a Amstel c\u0169ng l\u00e0 \u0111i\u1ec3m nh\u1ea5n n\u1ed5i b\u1eadt khi s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c ra m\u1eaft th\u1ecb tr\u01b0\u1eddng bia Vi\u1ec7t Nam. T\u00f4ng m\u00e0u \u0111\u1ecf v\u00e0 v\u00e0ng sang tr\u1ecdng c\u00f9ng bi\u1ec3u t\u01b0\u1ee3ng s\u01b0 t\u1eed ho\u00e0ng gia tr\u00ean bao b\u00ec s\u1ea3n ph\u1ea9m to\u00e1t l\u00ean s\u1ee9c s\u1ed1ng m\u1ea1nh v\u00e0 tinh th\u1ea7n \u0111\u1ed9t ph\u00e1 \u0111\u1eb7c tr\u01b0ng c\u1ee7a Amstel.<\/p>\n<p>Kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf h\u01b0\u01a1ng v\u1ecb v\u00e0 thi\u1ebft k\u1ebf bao b\u00ec \u0111\u1ed9c \u0111\u00e1o, t\u1ea1i Vi\u1ec7t Nam, bia Amstel mang \u0111\u1ebfn ngu\u1ed3n c\u1ea3m h\u1ee9ng t\u1ef1 tin s\u1ed1ng kh\u00e1c bi\u1ec7t, \u0111\u1eafm ch\u00ecm trong nh\u1eefng tr\u1ea3i nghi\u1ec7m \u0111\u1ed9c \u0111\u00e1o v\u00e0 kh\u00e1c l\u1ea1.<\/p>\n<figure id=\"attachment_1682\" aria-describedby=\"caption-attachment-1682\" style=\"width: 606px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1682\" src=\"https:\/\/tapchidouong.com.vn\/tapchidouong\/uploads\/2018\/10\/44344442_10156438971017928_686169038975401984_n.jpg\" alt=\"\" width=\"606\" height=\"365\" \/><figcaption id=\"caption-attachment-1682\" class=\"wp-caption-text\">C\u00e1c nh\u00e0 b\u00e1o \u0111ang th\u1eed bia Amstel<\/figcaption><\/figure>\n<p>H\u01a1n c\u1ea3 m\u1ed9t nh\u00e3n hi\u1ec7u bia n\u1ed5i ti\u1ebfng v\u01b0\u1ee3t ra kh\u1ecfi bi\u00ean gi\u1edbi H\u00e0 Lan v\u00e0 \u0111\u01b0\u1ee3c y\u00eau m\u1ebfn tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, Amstel lu\u00f4n t\u1ef1 h\u00e0o \u0111\u1ed3ng h\u00e0nh c\u00f9ng c\u00e1c ho\u1ea1t \u0111\u1ed9ng th\u1ec3 thao trong su\u1ed1t l\u1ecbch s\u1eed h\u00ecnh th\u00e0nh v\u00e0 ph\u00e1t tri\u1ec3n c\u1ee7a m\u00ecnh.<\/p>\n<p>T\u1ea1i bu\u1ed5i ra m\u1eaft bia Amstel, \u00f4ng Alexander Koch, Gi\u00e1m \u0111\u1ed1c Th\u01b0\u01a1ng m\u1ea1i cao c\u1ea5p Heineken Vi\u1ec7t Nam, chia s\u1ebb: <em>\u201cCh\u00fang t\u00f4i r\u1ea5t t\u1ef1 h\u00e0o \u0111\u01b0\u1ee3c ch\u00ednh th\u1ee9c ra m\u1eaft Amstel &#8211; nh\u00e3n hi\u1ec7u bia cao c\u1ea5p \u0111\u1ebfn t\u1eeb ch\u00e2u \u00c2u v\u1edbi v\u1ecb th\u01a1m huy\u1ec1n tho\u1ea1i \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam. Bia Amstel kh\u00f4ng ch\u1ec9 l\u00e0 ch\u1ea5t x\u00fac t\u00e1c cho nh\u1eefng cu\u1ed9c vui b\u00ean gia \u0111\u00ecnh v\u00e0 b\u1ea1n b\u00e8 m\u00e0 c\u00f2n l\u00e0 hi\u1ec7n th\u00e2n c\u1ee7a kh\u00e1t v\u1ecdng s\u1ed1ng kh\u00e1c bi\u1ec7t. Bia Amstel s\u1ebd mang tr\u1ea3i nghi\u1ec7m h\u01b0\u01a1ng v\u1ee5 \u0111\u1ed9c \u0111\u00e1o, \u0111\u1ed3ng th\u1eddi truy\u1ec1n c\u1ea3m h\u1ee9ng cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam s\u1ed1ng \u0111\u1ec3 t\u1eadn h\u01b0\u1edfng nh\u1eefng \u0111i\u1ec1u tuy\u1ec7t v\u1eddi nh\u1ea5t trong cu\u1ed9c s\u1ed1ng\u201d<\/em>.<\/p>\n<p>Sau l\u1ec5 ra m\u1eaft, bia Amstel s\u1ebd ch\u00ednh th\u1ee9c c\u00f3 m\u1eb7t tr\u00ean k\u00eanh ph\u00e2n ph\u1ed1i t\u1ea1i TP.H\u1ed3 Ch\u00ed Minh, bao g\u1ed3m c\u00e1c nh\u00e0 h\u00e0ng, qu\u00e1n \u0103n, beer club, h\u1ec7 th\u1ed1ng si\u00eau th\u1ecb v\u00e0 c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i&#8230;<\/p>\n<p><strong>Theo b\u00e1o C\u00f4ng th\u01b0\u01a1ng<\/strong><\/p>\n<p><strong>\u1ea2nh: Ng\u00f4 Quang Tr\u01b0\u1edfng &#8211; \u0110\u1ed7 T\u1ea5n<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bia Amstel l\u00e0 th\u00e0nh vi\u00ean m\u1edbi nh\u1ea5t gia nh\u1eadp danh m\u1ee5c s\u1ea3n ph\u1ea9m c\u1ee7a Heineken Vi\u1ec7t Nam, song h\u00e0nh c\u00f9ng v\u1edbi Heineken v\u00e0 Tiger t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam. \u0110\u00e2y l\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a Heineken c\u00f3 m\u1eb7t tr\u00ean th\u1ebf gi\u1edbi t\u1eeb n\u0103m 1870 t\u1ea1i H\u00e0 Lan, r\u1ea5t l\u00e2u \u0111\u1eddi, b\u00e2y gi\u1edd s\u1ebd c\u00f3 t\u1ea1i th\u1ecb [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":1684,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_override_counter":[],"footnotes":""},"categories":[4,1,18,16,17],"tags":[476,475,477],"class_list":["post-1681","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doanh-nghiep-thi-truong","category-do-uong-thuong-hieu","category-su-kien-van-de","category-tieu-diem","category-tin-noi-bat","tag-bia-amstel","tag-ha-lan","tag-heineken-viet-nam"],"_links":{"self":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/1681","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1681"}],"version-history":[{"count":3,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/1681\/revisions"}],"predecessor-version":[{"id":1687,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/1681\/revisions\/1687"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/media\/1684"}],"wp:attachment":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1681"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1681"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1681"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}