{"id":1479,"date":"2018-07-24T17:05:34","date_gmt":"2018-07-24T10:05:34","guid":{"rendered":"https:\/\/tapchidouong.com.vn\/?p=1479"},"modified":"2018-07-24T17:15:22","modified_gmt":"2018-07-24T10:15:22","slug":"tu-1-8-nguoi-cua-nha-dau-tu-thai-len-nam-quyen-giam-doc-sabeco-nam-2018-giam-lai-gan-1-000-ty-dong","status":"publish","type":"post","link":"https:\/\/douongvietnam.net\/?p=1479","title":{"rendered":"\u00a0T\u1eea 1\/8 NG\u01af\u1edcI C\u1ee6A NH\u00c0 \u0110\u1ea6U T\u01af TH\u00c1I L\u00caN N\u1eaeM QUY\u1ec0N GI\u00c1M \u0110\u1ed0C SABECO – N\u0102M 2018 GI\u1ea2M L\u00c3I G\u1ea6N 1.000 T\u1ef6 \u0110\u1ed2NG"},"content":{"rendered":"

Ng\u00e0y 21\/7, T\u1ed5ng C\u00f4ng ty c\u1ed5 ph\u1ea7n Bia – R\u01b0\u1ee3u – N\u01b0\u1edbc gi\u1ea3i kh\u00e1t S\u00e0i G\u00f2n (Sabeco), \u0111\u00e3 t\u1ed5 ch\u1ee9c \u0110\u1ea1i h\u1ed9i c\u1ed5 \u0111\u00f4ng th\u01b0\u1eddng ni\u00ean n\u0103m 2018, t\u1ea1i Tp. H\u1ed3 Ch\u00ed Minh. <\/strong><\/em><\/p>\n

Theo \u0111o\u0301, \u00f4ng Neo Gim Siong Bennett s\u1ebd gi\u1eef ch\u1ee9c T\u1ed5ng gi\u00e1m \u0111\u1ed1c c\u1ee7a Sabeco k\u1ec3 t\u1eeb ng\u00e0y 1\/8 t\u1edbi \u0111\u00e2y v\u00e0 \u00f4ng Nguy\u1ec5n Th\u00e0nh Nam (T\u1ed5ng gi\u00e1m \u0111\u1ed1c – \u0111ang \u0111\u1ea1i di\u1ec7n v\u1ed1n nh\u00e0 n\u01b0\u1edbc t\u1ea1i Sabeco) s\u1ebd ch\u00ednh th\u1ee9c ngh\u1ec9 \u0111i\u1ec1u h\u00e0nh Sabeco t\u1eeb ng\u00e0y 30\/7\/2018.<\/strong><\/em><\/p>\n

T\u1eea 1\/8\/2018 SABECO S\u1ebc C\u00d3 T\u1ed4NG GI\u00c1M \u0110\u1ed0C M\u1edaI L\u00c0 NG\u01af\u1edcI PH\u00cdA CH\u1ee6 \u0110\u1ea6U T\u01af TH\u00c1I \u0110\u01afA L\u00caN<\/strong><\/p>\n

\"\"<\/p>\n

H\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb T\u1ed5ng C\u00f4ng ty Bia – R\u01b0\u1ee3u – N\u01b0\u1edbc gi\u1ea3i kh\u00e1t S\u00e0i G\u00f2n – Sabeco (m\u00e3 ch\u1ee9ng kho\u00e1ng SAB – HOSE) v\u1eeba th\u00f4ng b\u00e1o v\u1ec1 vi\u00ea\u0323c b\u1ed5 nhi\u1ec7m ch\u1ee9c danh Ch\u1ee7 t\u1ecbch H\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb v\u00e0 T\u1ed5ng gi\u00e1m \u0111\u1ed1c nhi\u1ec7m k\u1ef3 2018 – 2023.<\/p>\n

Nga\u0300y 21\/7, T\u1ed5ng C\u00f4ng ty c\u1ed5 ph\u1ea7n Bia – R\u01b0\u1ee3u – N\u01b0\u1edbc gi\u1ea3i kh\u00e1t S\u00e0i G\u00f2n (Sabeco), \u0111\u00e3 t\u1ed5 ch\u1ee9c \u0110\u1ea1i h\u1ed9i c\u1ed5 \u0111\u00f4ng th\u01b0\u1eddng ni\u00ean n\u0103m 2018, t\u1ea1i Tp. H\u1ed3 Ch\u00ed Minh. Cu\u0323 th\u00ea\u0309, H\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb Sabeco \u0111\u00e3 \u0111\u01b0a ra t\u1edd tr\u00ecnh v\u1ec1 danh s\u00e1ch c\u00e1c \u1ee9ng c\u1eed vi\u00ean b\u1ea7u v\u00e0o H\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb Sabeco.<\/p>\n

\u0110\u1ee9ng \u0111\u1ea7u danh s\u00e1ch l\u00e0 \u00f4ng Koh Poh Tiong, qu\u1ed1c t\u1ecbch Singapore. Th\u00e0nh vi\u00ean ti\u1ebfp theo n\u1eb1m trong k\u1ebf ho\u1ea1ch ti\u1ebfp qu\u1ea3n Sabeco c\u1ee7a Thaibev l\u00e0 b\u00e0 Tr\u1ea7n Kim Nga. Ng\u01b0\u1eddi th\u1ee9 ba l\u00e0 \u00f4ng Michael Chye Hin Feh, l\u00e0 m\u1ed9t trong nh\u1eefng l\u00e3nh \u0111\u1ea1o c\u1ee7a t\u1eadp \u0111o\u00e0n Th\u00e1i Lan. Ng\u01b0\u1eddi th\u1ee9 t\u01b0 l\u00e0 \u00f4ng Pramoad Phornprapha, qu\u1ed1c t\u1ecbch Th\u00e1i Lan.<\/p>\n

Ba \u1ee9ng vi\u00ean c\u00f2n l\u1ea1i l\u00e0 \u00f4ng Nguy\u1ec5n Ti\u1ebfn D\u0169ng (k\u1ebf to\u00e1n tr\u01b0\u1edfng Sabeco), \u00f4ng L\u01b0\u01a1ng Thanh H\u1ea3i (Ph\u00f3 t\u1ed5ng gi\u00e1m \u0111\u1ed1c C\u00f4ng ty TNHH MTV Th\u01b0\u01a1ng m\u1ea1i Bia S\u00e0i G\u00f2n), \u00f4ng Nguy\u1ec5n Ti\u1ebfn V\u1ef5 – Ph\u00f3 ch\u1ee7 t\u1ecbch Hi\u1ec7p h\u1ed9i Bia – R\u01b0\u1ee3u – N\u01b0\u1edbc gi\u1ea3i kh\u00e1t Vi\u1ec7t Nam (VBA).<\/p>\n

Tuy nhi\u00ean, kh\u00f4ng c\u00f3 t\u00ean \u00f4ng Neo Gim Siong Benett trong danh sa\u0301ch ca\u0301c \u01b0\u0301ng vi\u00ean v\u00e0o H\u1ed9i \u0111\u1ed3ng Qu\u1ea3n tr\u1ecb v\u00e0 \u00f4ng ch\u00ednh l\u00e0 ng\u01b0\u1eddi \u0111\u01b0\u1ee3c H\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb \u0111\u1ec1 xu\u1ea5t thay th\u1ebf \u00f4ng Nguy\u1ec5n Th\u00e0nh Nam s\u1ebd tr\u1edf th\u00e0nh T\u1ed5ng gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh Sabeco v\u00e0o \u0111\u1ea7u th\u00e1ng 8\/2018.<\/p>\n

\u0110\u1ea1i h\u1ed9i l\u1ea7n n\u00e0y v\u1edbi s\u1ef1 tham d\u1ef1 c\u1ee7a 91 \u0111\u1ea1i c\u1ed5 \u0111\u00f4ng chi\u1ebfm \u0111\u1ea1i di\u1ec7n cho 618 tri\u1ec7u c\u1ed5 ph\u1ea7n t\u01b0\u01a1ng \u0111\u01b0\u01a1ng 96,5 % c\u1ed5 ph\u1ea7n c\u1ee7a c\u00f4ng ty.<\/p>\n

K\u1ebft qu\u1ea3 b\u1ea7u c\u1eed t\u1ea1i \u0111\u1ea1i h\u1ed9i, \u00f4ng Koh Poh Tiong ti\u1ebfp t\u1ee5c gi\u1eef ch\u1ee9c v\u1ee5 Ch\u1ee7 t\u1ecbch H\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb Sabeco v\u00e0 l\u00e0 ng\u01b0\u1eddi \u0111\u1ea1i di\u1ec7n ph\u00e1p lu\u1eadt th\u1ee9 nh\u1ea5t c\u1ee7a Sabeco. \u00d4ng Neo Gim Siong Bennett – Ph\u00f3 t\u1ed5ng gi\u00e1m \u0111\u1ed1c s\u1ebd gi\u1eef ch\u1ee9c T\u1ed5ng gi\u00e1m \u0111\u1ed1c Sabeco v\u00e0 l\u00e0 ng\u01b0\u1eddi \u0111\u1ea1i di\u1ec7n theo ph\u00e1p lu\u1eadt th\u1ee9 hai c\u1ee7a Sabeco.<\/p>\n

\u0110\u1ed3ng th\u1eddi, mi\u1ec5n nhi\u1ec7m ch\u1ee9c danh T\u1ed5ng gi\u00e1m \u0111\u1ed1c \u0111\u1ed1i v\u1edbi \u00f4ng Nguy\u1ec5n Th\u00e0nh Nam k\u1ec3 t\u1eeb ng\u00e0y 31\/7\/2018, ng\u01b0\u1eddi t\u1eebng \u0111\u01b0\u1ee3c B\u1ed9 C\u00f4ng Th\u01b0\u01a1ng b\u1ed5 nhi\u1ec7m tr\u01b0\u1edbc \u0111\u00f3 m\u1ed9t n\u0103m.<\/p>\n

\u00d4ng Neo Gim Siong Bennett sinh n\u0103m 1969, qu\u1ed1c t\u1ecbch Singapore, l\u00e0 c\u1eed nh\u00e2n k\u1ef9 thu\u1eadt \u2013 c\u01a1 kh\u00ed v\u00e0 s\u1ea3n xu\u1ea5t \u0110\u1ea1i h\u1ecdc Nanyang, Singapore. \u00d4ng Neo Gim Siong Bennett c\u00f3 h\u01a1n 22 n\u0103m kinh nghi\u1ec7m trong ng\u00e0nh c\u00f4ng nghi\u1ec7p bia, d\u1ea7u kh\u00ed, h\u00e0ng h\u1ea3i v\u00e0 chu\u1ed7i cung \u1ee9ng v\u00e0 \u0111\u00e3 c\u00f4ng t\u00e1c \u1edf khu v\u1ef1c ch\u00e2u \u00c1, M\u1ef9 v\u00e0 Anh.<\/p>\n

Tr\u01b0\u1edbc \u0111\u00f3, h\u1ed3i th\u00e1ng 4\/2018, ThaiBev t\u1eebng \u0111\u1ec1 ngh\u1ecb v\u1edbi B\u1ed9 C\u00f4ng Th\u01b0\u01a1ng b\u1ea7u \u00f4ng Neo Gim Siong Benett l\u00e0m T\u1ed5ng gi\u00e1m \u0111\u1ed1c Sabeco. Tuy nhi\u00ean, sau \u0111\u00f3 \u0111\u1ec1 ngh\u1ecb n\u00e0y \u0111\u00e3 kh\u00f4ng \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n v\u00e0 \u00f4ng Benett tr\u1edf th\u00e0nh Ph\u00f3 t\u1ed5ng gi\u00e1m \u0111\u1ed1c Sabeco.<\/p>\n

\u00d4ng t\u00e2n t\u1ed5ng gi\u00e1m \u0111\u1ed1c n\u00e0y c\u00f2n ki\u00eam nhi\u1ec7m ch\u1ee9c Ch\u1ee7 t\u1ecbch H\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb C\u00f4ng ty TNHH MTV Bia S\u00e0i G\u00f2n, doanh nghi\u1ec7p c\u00f3 v\u1ed1n \u0111i\u1ec1u l\u1ec7 10 tri\u1ec7u \u0111\u1ed3ng \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp v\u00e0o tu\u1ea7n tr\u01b0\u1edbc nh\u1eb1m b\u1ea3o h\u1ed9 s\u1edf h\u1eefu tr\u00ed tu\u1ec7 th\u01b0\u01a1ng hi\u1ec7u Sabeco.<\/p>\n

\u00d4ng Neo c\u0169ng \u0111\u1ed3ng th\u1eddi l\u00e0 Ch\u1ee7 t\u1ecbch H\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb C\u00f4ng ty C\u1ed5 ph\u1ea7n N\u01b0\u1edbc gi\u1ea3i kh\u00e1t Ch\u01b0\u01a1ng D\u01b0\u01a1ng, c\u00f4ng ty th\u00e0nh vi\u00ean c\u1ee7a Sabeco.<\/p>\n

\u0110\u00e2y l\u00e0 \u0111\u1ea1i h\u1ed9i \u0111\u1ed3ng c\u1ed5 \u0111\u00f4ng th\u01b0\u1eddng ni\u00ean \u0111\u1ea7u ti\u00ean c\u1ee7a Sabeco sau khi b\u00e1n c\u1ed5 ph\u1ea7n chi ph\u1ed1i cho ph\u00eda Th\u00e1i Lan. Ban H\u0110QT m\u1edbi c\u1ee7a c\u00f4ng ty bao g\u1ed3m:<\/p>\n

+ \u00d4ng Koh Poh Tiong- Ch\u1ee7 t\u1ecbch H\u0110QT Sabeco<\/p>\n

+ \u00d4ng Nguy\u1ec5n Ti\u1ebfn D\u0169ng- K\u1ebf to\u00e1n tr\u01b0\u1edfng Sabeco<\/p>\n

+ \u00d4ng Michael Chye Hin Fah- Th\u00e0nh vi\u00ean H\u0110QT Sabeco<\/p>\n

+ B\u00e0 Tr\u1ea7n Kim Nga- Th\u00e0nh vi\u00ean H\u0110QT Sabeco<\/p>\n

+ \u00d4ng L\u01b0\u01a1ng Thanh H\u1ea3i- Th\u00e0nh vi\u00ean H\u0110QT Sabeco<\/p>\n

+ \u00d4ng Nguy\u1ec5n Ti\u1ebfn V\u1ef5- Th\u00e0nh vi\u00ean \u0111\u1ed9c l\u1eadp H\u0110QT Sabeco<\/p>\n

+ \u00d4ng Pramoah Phornprapha- Th\u00e0nh vi\u00ean \u0111\u1ed9c l\u1eadp H\u0110QT Sabeco<\/p>\n

N\u0102M 2018 S\u1ebc T\u0102NG C\u01af\u1edcNG QU\u1ea2NG B\u00c1 TH\u01af\u01a0NG HI\u1ec6U V\u00c0 D\u1ef0 KI\u1ebeN GI\u1ea2M L\u1ee2I NHU\u1eacN KHO\u1ea2NG 1.000 T\u1ef6 \u0110\u1ed2NG<\/strong><\/p>\n

\"\"<\/p>\n

Ph\u00e1t bi\u1ec3u t\u1ea1i \u0110\u1ea1i h\u1ed9i, \u00f4ng Nguy\u1ec5n Th\u00e0nh Nam- T\u1ed5ng Gi\u00e1m \u0111\u1ed1c c\u1ee7a Sabeco, Vi\u1ec7t Nam hi\u1ec7n \u0111\u00e3 v\u00e0o danh s\u00e1ch 10 n\u01b0\u1edbc s\u1ea3n xu\u1ea5t bia h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi v\u00e0 v\u1eabn chi\u1ebfm v\u1ecb tr\u00ed s\u1ed1 1 v\u1ec1 ti\u00eau th\u1ee5 bia trong khu v\u1ef1c Asean v\u00e0 \u0111\u1ee9ng th\u1ee9 3 ch\u00e2u \u00c1 v\u1edbi m\u1ee9c ti\u00eau th\u1ee5 b\u00ecnh qu\u00e2n \u0111\u1ea7u ng\u01b0\u1eddi 43 l\u00edt\/n\u0103m.<\/p>\n

Theo b\u00e1o c\u00e1o k\u1ebft qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng n\u0103m 2017, Sabeco s\u1ea3n xu\u1ea5t \u0111\u01b0\u1ee3c 1.791 tri\u1ec7u l\u00edt bia thu v\u1ec1 35.218 t\u1ef7 \u0111\u1ed3ng , t\u0103ng 11,2% v\u00e0 4.949 t\u1ef7 \u0111\u1ed3ng l\u1ee3i nhu\u1eadn sau thu\u1ebf, t\u0103ng 9,6% so v\u1edbi n\u0103m tr\u01b0\u1edbc.<\/p>\n

Tuy nhi\u00ean, nh\u00ecn t\u1edbi v\u00e0o n\u0103m 2018, Ch\u1ee7 t\u1ecbch H\u0110QT – \u00f4ng Koh Poh Tiong, cu\u0303ng cho bi\u1ebft trong n\u0103m 2018 Sabeco s\u1ebd ph\u1ea3i t\u0103ng chi ph\u00ed qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 c\u1ea1nh tranh v\u1edbi nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c tr\u00ean th\u1ecb tr\u01b0\u1eddng. Ngo\u00e0i ra, vi\u1ec7c nguy\u00ean v\u1eadt li\u1ec7u b\u1ecb m\u1ea5t m\u00f9a tr\u00ean to\u00e0n th\u1ebf gi\u1edbi c\u00f9ng v\u1edbi vi\u1ec7c thu\u1ebf ti\u00eau th\u1ee5 \u0111\u1eb7c bi\u1ec7t t\u0103ng l\u00ean 60% c\u0169ng \u1ea3nh h\u01b0\u1edfng t\u1edbi l\u1ee3i nhu\u1eadn c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

N\u0103m 2018, Sabeco \u0111\u1eb7t k\u1ebf ho\u1ea1ch s\u1ea3n xu\u1ea5t 1.803 tri\u1ec7u l\u00edt bia, doanh thu \u0111\u1ea1t 36.092 t\u1ef7 \u0111\u1ed3ng v\u00e0 4.007 t\u1ef7 \u0111\u1ed3ng l\u1ee3i nhu\u1eadn sau thu\u1ebf. Nh\u01b0 v\u1eady, doanh thu c\u1ee7a c\u00f4ng ty d\u1ef1 ki\u1ebfn t\u0103ng 2,4% nh\u01b0ng l\u1ee3i nhu\u1eadn sau thu\u1ebf gi\u1ea3m g\u1ea7n 20% so v\u1edbi n\u0103m 2017. T\u1ef7 l\u1ec7 chia c\u1ed5 t\u1ee9c ti\u1ebfp t\u1ee5c \u0111\u01b0\u1ee3c duy tr\u00ec l\u00e0 35%, t\u01b0\u01a1ng \u0111\u01b0\u01a1ng n\u0103m 2017.<\/p>\n

L\u00fd gi\u1ea3i nguy\u00ean nh\u00e2n \u0111\u01b0a ra k\u1ebf ho\u1ea1ch kinh doanh n\u0103m 2018 v\u1edbi nh\u1eefng m\u1ee5c ti\u00eau khi\u00eam t\u1ed1n, \u00f4ng Koh Poh Tiong, Ch\u1ee7 t\u1ecbch H\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb Sabeco cho r\u1eb1ng, v\u1ea5n \u0111\u1ec1 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn l\u1ee3i nhu\u1eadn c\u1ee7a c\u00f4ng ty l\u00e0 do t\u00e1c \u0111\u1ed9ng c\u1ee7a thu\u1ebf gi\u00e1 tr\u1ecb gia t\u0103ng v\u00e0 chi ph\u00ed nguy\u00ean li\u1ec7u \u0111\u1ea7u v\u00e0o.<\/p>\n

Sabeco c\u0169ng thay \u0111\u1ed5i kinh doanh v\u1edbi m\u1ed9t s\u1ed1 ng\u00e0nh ngh\u1ec1 s\u1ebd b\u1ecb lo\u1ea1i b\u1ecf. C\u1ee5 th\u1ec3 nh\u01b0 b\u1ecf ng\u00e0nh Qu\u1ea3ng c\u00e1o th\u01b0\u01a1ng m\u1ea1i; kinh doanh du l\u1ecbch l\u1eef h\u00e0nh n\u1ed9i \u0111\u1ecba, qu\u1ed1c t\u1ebf\u2026<\/p>\n

B\u00ean c\u1ea1nh \u0111\u00f3, Sabeco s\u1ebd t\u0103ng chi ph\u00ed qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 n\u00e2ng cao n\u0103ng l\u1ef1c c\u1ea1nh tranh v\u00e0 gi\u1eef v\u1eefng v\u1ecb th\u1ebf tr\u00ean th\u1ecb tr\u01b0\u1eddng. Sabeco c\u0169ng th\u00fac \u0111\u1ea9y c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u00e1i c\u01a1 c\u1ea5u \u0111\u1ed1i v\u1edbi c\u00e1c \u0111\u01a1n v\u1ecb li\u00ean doanh li\u00ean k\u1ebft, c\u1eaft gi\u1ea3m t\u1ed1i \u0111a c\u00e1c lo\u1ea1i chi ph\u00ed, t\u0103ng h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i \u0111\u1ee7 m\u1ea1nh \u0111\u1ec3 ph\u00e1t tri\u1ec3n ra kh\u1ecfi bi\u00ean gi\u1edbi.<\/p>\n

Trong t\u01b0\u01a1ng lai, Sabeco s\u1ebd \u0111\u1ea9y m\u1ea1nh h\u1ee3p t\u00e1c v\u1edbi C\u00f4ng ty ThaiBev \u0111\u1ec3 t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i ti\u1ebfp c\u1eadn ngu\u1ed3n nguy\u00ean v\u1eadt li\u1ec7u \u0111a d\u1ea1ng v\u1edbi gi\u00e1 th\u00e0nh r\u1ebb h\u01a1n.<\/p>\n

\u0110\u1eb7c bi\u1ec7t, Sabeco c\u00f3 chi\u1ebfn l\u01b0\u1ee3c t\u0103ng c\u01b0\u1eddng ph\u00e1t tri\u1ec3n h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i, nh\u1ea5t l\u00e0 t\u1ea1i Tp. H\u1ed3 Ch\u00ed Minh.<\/p>\n

KH\u00d4NG \u0110\u01afA C\u00c1C KHO\u1ea2N VAY C\u1ee6A THAIBEV \u0110\u1ec2 MUA C\u1ed4 PHI\u1ebeU SABECO V\u00c0O H\u1ea0CH TO\u00c1N TRONG S\u1ed4 S\u00c1CH C\u1ee6A SABECO<\/strong><\/p>\n

Ph\u1ea7n h\u1ecfi \u0111\u00e1p t\u1ea1i \u0111\u1ea1i h\u1ed9i:<\/strong><\/p>\n

K\u1ebf ho\u1ea1ch Sabeco t\u0103ng tr\u01b0\u1edfng th\u1ecb ph\u1ea7n n\u00f4ng th\u00f4n v\u00e0 gi\u1eef nguy\u00ean th\u1ecb ph\u1ea7n khu v\u1ef1c th\u00e0nh th\u1ecb trong khi th\u00e0nh th\u1ecb m\u1edbi l\u00e0 n\u01a1i mang l\u1ea1i doanh thu l\u1edbn cho c\u00f4ng ty?<\/em><\/p>\n

Sabeco n\u1ed7 l\u1ef1c \u1edf c\u1ea3 hai khu v\u1ef1c, hi\u1ec7n c\u00f4ng ty \u0111ang d\u1eabn \u0111\u1ea7u \u1edf khu v\u1ef1c n\u00f4ng th\u00f4n. Tuy nhi\u00ean, \u1edf khu v\u1ef1c th\u00e0nh th\u1ecb Sabeco g\u1eb7p kh\u00e1 nhi\u1ec1u kh\u00f3 kh\u0103n khi ph\u1ea3i c\u1ea1nh tranh v\u1edbi nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh c\u1ee7a n\u01b0\u1edbc ngo\u00e0i. Trong n\u0103m nay, c\u00f4ng ty s\u1ebd ph\u00e1t tri\u1ec3n h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i \u0111\u1eb7c bi\u1ec7t t\u1ea1i TP.HCM, th\u1ee7 ph\u1ee7 c\u1ee7a Sabeco \u0111\u1ec3 c\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c d\u1eabn \u0111\u1ea7u t\u1ea1i khu v\u1ef1c th\u00e0nh th\u1ecb.<\/p>\n

V\u00ec sao k\u1ebf ho\u1ea1ch doanh thu n\u0103m 2018 v\u1eabn t\u0103ng m\u00e0 c\u00f4ng ty l\u1ea1i \u0111\u1eb7t k\u1ebf ho\u1ea1ch l\u1ee3i nhu\u1eadn gi\u1ea3m v\u00e0 c\u00f4ng ty c\u00f3 k\u1ebf ho\u1ea1ch g\u00ec \u0111\u1ec3 ph\u00e1t tri\u1ec3n trong th\u1eddi gian t\u1edbi?<\/em><\/p>\n

V\u1ea5n \u0111\u1ec1 l\u1edbn d\u1eabn \u0111\u1ebfn vi\u1ec7c l\u1ee3i nhu\u1eadn trong n\u0103m 2018 c\u1ee7a Sabeco c\u00f3 th\u1ec3 s\u1ee5t gi\u1ea3m so v\u1edbi n\u0103m tr\u01b0\u1edbc \u0111\u00f3 l\u00e0 thu\u1ebf gi\u00e1 tr\u1ecb gia t\u0103ng v\u00e0 chi ph\u00ed nguy\u00ean li\u1ec7u \u0111\u1ea7u v\u00e0o. Trong nh\u1eefng n\u0103m t\u1edbi, v\u1edbi s\u1ef1 h\u1ee3p t\u00e1c v\u1edbi ThaiBev, m\u1ed9t c\u00f4ng ty l\u1edbn v\u1ec1 l\u0129nh v\u1ef1c \u0111\u1ed3 u\u1ed1ng, Sabeco s\u1ebd c\u00f3 c\u01a1 h\u1ed9i ti\u1ebfp c\u1eadn ngu\u1ed3n nguy\u00ean li\u1ec7u l\u1edbn h\u01a1n v\u1edbi gi\u00e1 th\u00e0nh r\u1ebb h\u01a1n.<\/p>\n

ThaiBev c\u0169ng l\u00e0 c\u00f4ng ty c\u00f3 kinh nghi\u1ec7m v\u1ec1 truy\u1ec1n th\u00f4ng v\u00e0 Logistic, c\u0169ng nh\u01b0 kinh nghi\u1ec7m l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c agency marketing th\u1ebf gi\u1edbi. Do v\u1eady, khi l\u00e0m vi\u1ec7c v\u1edbi Thai Bev, Sabeco c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n c\u00f4ng t\u00e1c truy\u1ec1n th\u00f4ng, ph\u00e1t tri\u1ec3n h\u00ecnh \u1ea3nh \u0111\u1ec3 v\u01b0\u01a1n xa h\u01a1n n\u1eefa tr\u00ean tr\u01b0\u1eddng qu\u1ed1c t\u1ebf.<\/p>\n

Sabeco c\u00f3 k\u1ebf ho\u1ea1ch t\u00e1i c\u01a1 c\u1ea5u c\u00f4ng ty con v\u00e0 c\u00f4ng ty li\u00ean k\u1ebft kh\u00f4ng? Ph\u1ea7n v\u1ed1n vay c\u1ee7a ThaiBev c\u00f3 chuy\u1ec3n sang Sabeco kh\u00f4ng?<\/em><\/p>\n

Hi\u1ec7n nay ch\u00fang t\u00f4i \u0111ang t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i \u0111\u1ec3 n\u00e2ng cao, m\u1edf r\u1ed9ng c\u00f4ng su\u1ea5t s\u1ea3n xu\u1ea5t. T\u1ea5t c\u1ea3 c\u00e1c k\u1ebf ho\u1ea1ch v\u1ec1 t\u00e1i c\u01a1 c\u1ea5u, ch\u00fang t\u00f4i s\u1ebd th\u00f4ng b\u00e1o sau. C\u00f2n v\u1ec1 ph\u1ea7n kho\u1ea3n vay c\u1ee7a ThaiBev th\u00ec ph\u1ea7n n\u1ee3 c\u1ee7a ThaiBev kh\u00f4ng chuy\u1ec3n sang b\u1ea3ng c\u00e2n \u0111\u1ed1i k\u1ebf to\u00e1n c\u1ee7a Sabeco. Nh\u1eefng kho\u1ea3n vay c\u1ee7a c\u1ed5 \u0111\u00f4ng v\u1eabn s\u1ebd l\u00e0 kho\u1ea3n vay c\u1ed5 \u0111\u00f4ng, kh\u00f4ng th\u1ec3 chuy\u1ec3n kho\u1ea3n vay n\u00e0y v\u00e0o Sabeco.<\/p>\n

Hi\u1ec7n gi\u00e1 c\u1ed5 phi\u1ebfu \u0111\u00e3 gi\u1ea3m r\u1ea5t s\u00e2u, c\u00f4ng ty c\u00f3 k\u1ebf ho\u1ea1ch g\u00ec \u0111\u1ec3 h\u1ed7 tr\u1ee3 c\u1ed5 \u0111\u00f4ng hay kh\u00f4ng?<\/em><\/p>\n

Khi ThaiBev mua Sabeco, gi\u00e1 mua c\u1ee7a ch\u00fang t\u00f4i l\u00e0 h\u01a1n 320 ng\u00e0n \u0111\u1ed3ng, cao h\u01a1n b\u00e2y gi\u1edd r\u1ea5t nhi\u1ec1u. Ch\u00fang t\u00f4i kh\u00f4ng nh\u00ecn v\u1ec1 ng\u1eafn h\u1ea1n m\u00e0 c\u00f3 k\u1ef3 v\u1ecdng trong d\u00e0i h\u1ea1n c\u0169ng nh\u01b0 tri\u1ec3n v\u1ecdng trong t\u01b0\u01a1ng lai c\u1ee7a c\u00f4ng ty. C\u00f2n gi\u00e1 c\u1ed5 phi\u1ebfu t\u00f9y thu\u1ed9c v\u00e0o cung c\u1ea7u th\u1ecb tr\u01b0\u1eddng. Ban l\u00e3nh \u0111\u1ea1o v\u1edbi nh\u1eefng k\u1ebft qu\u1ea3 \u0111\u1ea1t \u0111\u01b0\u1ee3c \u1edf t\u01b0\u01a1ng lai, gi\u00e1 c\u1ed5 phi\u1ebfu SAB s\u1ebd t\u0103ng tr\u1edf l\u1ea1i.<\/p>\n

Theo \u0111\u00e1nh gi\u00e1 c\u1ee7a ban l\u00e3nh \u0111\u1ea1o Bia 333 c\u00f3 ngon nh\u01b0 bia Tiger hay Heineiken hay bia Th\u00e1i hay kh\u00f4ng, li\u1ec7u c\u00f3 tri\u1ec3n v\u1ecdng \u0111\u1ec3 c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf?<\/em><\/p>\n

Bia 333 l\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u00f3 t\u1eeb h\u01a1n 100 n\u0103m qua, \u0111\u00e2y l\u00e0 th\u01b0\u01a1ng hi\u1ec7u nh\u1eadn \u0111\u01b0\u1ee3c gi\u1ea3i th\u01b0\u1edfng qu\u1ed1c t\u1ebf. Hi\u1ec7n t\u1ea1i, Sabeco \u0111ang d\u1eabn \u0111\u1ea7u th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam v\u1edbi 40% th\u1ecb ph\u1ea7n. V\u1ec1 m\u1eb7t ch\u1ea5t l\u01b0\u1ee3ng, c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a Sabeco ho\u00e0n to\u00e0n c\u1ea1nh tranh \u0111\u01b0\u1ee3c v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c.<\/p>\n

C\u00f2n v\u1ec1 ngon hay kh\u00f4ng ngon, t\u00f9y thu\u1ed9c v\u00e0o kh\u1ea9u v\u1ecb c\u1ee7a t\u1eebng ng\u01b0\u1eddi v\u00e0 t\u1eebng khu v\u1ef1c. C\u00e1 nh\u00e2n t\u00f4i kh\u00f4ng th\u00edch Budweiser, v\u00ec n\u00f3 qu\u00e1 nh\u1eb9, nh\u01b0ng \u0111\u00f3 l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u t\u1ed1t. Khi b\u1ea1n t\u00f4i \u1edf M\u1ef9 sang Sing, h\u1ecd kh\u00f4ng th\u00edch bia Tiger, v\u00ec n\u00f3 qu\u00e1 \u0111\u1eafng, nh\u01b0ng Tiger c\u0169ng l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u t\u1ed1t. C\u0169ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 c\u00e2u chuy\u1ec7n c\u1ee7a bia 333, li\u1ec7u c\u00f3 ngon hay kh\u00f4ng th\u00ec t\u00f9y thu\u1ed9c v\u00e0o ng\u01b0\u1eddi d\u00f9ng Tuy nhi\u00ean, Bia 333 \u0111\u01b0\u1ee3c xu\u1ea5t kh\u1ea9u ra h\u01a1n 30 n\u01b0\u1edbc, Sabeco \u0111\u00e3 kh\u1eb3ng \u0111\u1ecbnh \u0111\u01b0\u1ee3c ch\u1ea5t l\u01b0\u1ee3ng c\u0169ng nh\u01b0 gi\u00e1 tr\u1ecb c\u1ee7a m\u00ecnh tr\u00ean tr\u01b0\u1eddng qu\u1ed1c t\u1ebf.<\/p>\n

K\u1ebf ho\u1ea1ch c\u1ee7a b\u1ed9 c\u00f4ng th\u01b0\u01a1ng v\u1ec1 s\u1ed1 c\u1ed5 ph\u1ea7n 36% l\u00e0 nh\u01b0 th\u1ebf n\u00e0o?<\/em><\/p>\n

V\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y ch\u00fang t\u00f4i kh\u00f4ng th\u1ec3 tr\u1ea3 l\u1eddi v\u00ec kh\u00f4ng thu\u1ed9c v\u1ec1 th\u1ea9m quy\u1ec1n c\u1ee7a ch\u00fang t\u00f4i. V\u1ec1 v\u1ea5n \u0111\u1ec1 \u0111\u1ea1i \u0111i\u1ec7n c\u1ee7a B\u1ed9 C\u00f4ng Th\u01b0\u01a1ng trong ban l\u00e3nh \u0111\u1ea1o c\u1ee7a c\u00f4ng ty th\u00ec \u00f4ng Nguy\u1ec5n Ti\u1ebfn D\u0169ng v\u00e0 \u00f4ng L\u01b0\u01a1ng Thanh H\u1ea3i l\u00e0 2 \u0111\u1ea1i di\u1ec7n c\u1ee7a B\u1ed9 C\u00f4ng Th\u01b0\u01a1ng v\u00e0 c\u00f3 m\u1eb7t trong danh s\u00e1ch \u1ee9ng vi\u00ean th\u00e0nh vi\u00ean H\u0110QT.<\/p>\n

M\u1ef8 XO\u00c0N (t\u1ed5ng h\u1ee3p theo cafeF v\u00e0 TTXVN) \u00a0<\/strong><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Ng\u00e0y 21\/7, T\u1ed5ng C\u00f4ng ty c\u1ed5 ph\u1ea7n Bia – R\u01b0\u1ee3u – N\u01b0\u1edbc gi\u1ea3i kh\u00e1t S\u00e0i G\u00f2n (Sabeco), \u0111\u00e3 t\u1ed5 ch\u1ee9c \u0110\u1ea1i h\u1ed9i c\u1ed5 \u0111\u00f4ng th\u01b0\u1eddng ni\u00ean n\u0103m 2018, t\u1ea1i Tp. H\u1ed3 Ch\u00ed Minh. Theo \u0111o\u0301, \u00f4ng Neo Gim Siong Bennett s\u1ebd gi\u1eef ch\u1ee9c T\u1ed5ng gi\u00e1m \u0111\u1ed1c c\u1ee7a Sabeco k\u1ec3 t\u1eeb ng\u00e0y 1\/8 t\u1edbi \u0111\u00e2y v\u00e0 […]<\/p>\n","protected":false},"author":4,"featured_media":1481,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_override_counter":[],"footnotes":""},"categories":[4,1,18,16],"tags":[344,409,321,408],"class_list":["post-1479","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doanh-nghiep-thi-truong","category-do-uong-thuong-hieu","category-su-kien-van-de","category-tieu-diem","tag-bia-ruou-nuoc-giai-khat-sai-gon-sabeco","tag-dai-hoi-co-dong-thuong-nien","tag-sabeco","tag-tong-giam-doc-cua-sabeco"],"_links":{"self":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/1479","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1479"}],"version-history":[{"count":2,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/1479\/revisions"}],"predecessor-version":[{"id":1484,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/posts\/1479\/revisions\/1484"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=\/wp\/v2\/media\/1481"}],"wp:attachment":[{"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1479"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1479"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/douongvietnam.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1479"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}